LIVE Q&A SESSION 25:

May 20th, 2021: 7pm (Eastern Time, US & Canada)

Chat Transcript:
Where are you joining us from?
Larry:
Florida
Hunter:
Colorado
Richard:
Brick, NJ
Tim:
Vancouver BC
David:
Hi Guys
Scott:
Texas
Justin:
Texas
Robin:
Boston
Genell:
Washington, DC
Amy:
Brooklyn, NY
Jeremy:
Bells Beach
David:
Gold Coast Australia
Jack:
California
Sunny:
SFO
Neil:
Calgary
Elliott:
Evanston, Illinois USA
David:
Seattle
Andrea:
Auckland NZ
Tina:
Melbourne
Leo:
Melbourne, Vic
Alora:
Comox, BC, Canada
Sally:
Wellington NZ
Petrina:
Los Angeles, CA
Takbir:
Hyderabad, India
Michael:
Brisbane AU
Linda:
Perth WA
Tim:
I work mostly on single family houses. I often like to do predesign services before giving a fee proposal for the full project. But clients often ask for a “ballpark” figure so they can get an idea of the full project fee before even doing predesign explorations. I try explain that the fee will depend on the options I give them – it could be anywhere from 5-15%. But that’s vague and I think there might be a better answer. What would you suggest is a good reply to that request?
Jeremy:
l worked on projects in China and negotiated full stage fees up front= zero risk
Tim:
Thanks! I don’t usually get too much pushback but since clients are for houses and usually not familiar with construction, the big range can be scary for them.
Joel:
Thanks Ian
Petrina:
Thank you!
Joel:
Really appreciate your good counsel.
Norman:
Thank you.
Richard:
Thank you.
Questions answered:
David:
Fixed fee vs fee based on percentage of building cost estimate?
My experience suggests that architects are generally expected to provide a fixed fee…or when a fee is based on cost estimates, architects tend not to claim a fee adjustment when building costs are accurately established – or have increased significantly due to scope “creep”.

Linda:
How to check current residential design fees in Los Angeles/Orange County?

Ben:
We recently submitted proposals for a mid-rise apartment building and learned that we were the most expensive of the four, even more expensive than the large corporation from the City two hours away. Two years ago we designed a similar project and the same fee was in the middle of the pack and we were selected. The effort for us to do a quality job has not changed, how do we remain price competitive without compromising our work?

Robert:
I do 99% residential projects.

I have been using a proposal and splitting my options into 3 service options and sometimes 4 options depending on the project.

Option A will be basic service for Programming, Schematic Design, Design Development, & Construction Drawings. (includes permitting with-in city limits, not required outside of)

Option B will include above plus Studies that include: Solar Impact Study, Internal Solar Study, Ventilation Study, Thermal Comfort Study, & Energy Study

Option C includes B plus Bidding, Construction Admin, Post Construction.

I also list under expenses additional Services that include the following:
Color Illustrations
3D Color Rendering
1/8” Model Construction
3D Fly-Around
3D Walk-Through
Is this the best way to approach residential projects?

Richard:
Do you find that proposals are more successful if they are issued in smaller scopes or comprehensive?

Elliott:
Percentage fees are based on the premise that higher cost projects are more complex, i.e., require more time and fee. What if part way thru project we switch from gold faucets to chrome after bids came in. There is cost required to make change, but now fee would drop. Thus, I agree with fixed fee as you advise.

Alora:
Isn’t outsourcing staff also a race to the bottom? Intern architects and technologists need office experience.

Dean:
Our work is predominantly residential. We provide 3 options for initial design phase (feasibility / sketch design) Following this, we then provide our clients with probable total project budget based on the sketch design option they select.

Charles:
What is a proper finder’s fee? Say you sign a client through a business colleague that refers you.
References:
1. Fee Proposal Workshop: On Demand Training & Mentoring:
Click for details

2. Architect Marketing Short Course
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3. Schedule a Call with Ian Motley
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