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Question 1 of 10
1. Question
What is the most common question we get asked?
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Question 2 of 10
2. Question
“There’s no such thing as a magical fee number… it doesn’t exist”
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Question 3 of 10
3. Question
“It’s the _________________, not the actual fee that matters”
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Question 4 of 10
4. Question
What defines a ‘high-quality design service’? (select the TWO (2) correct answers)
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Question 5 of 10
5. Question
What are some examples of high-quality services?
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Question 6 of 10
6. Question
“Just because there is a need for high-quality design services, does not mean clients will choose to purchase high-quality design service solutions.”
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Question 7 of 10
7. Question
How can we get clients to prioritize quality over price?
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Question 8 of 10
8. Question
What is the Decoy Effect (AKA: Asymmetric Dominance)?
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Question 9 of 10
9. Question
Why did ‘The Economist’ newspaper offer 2 different options (‘Print Only’ & ‘Print + Digital’) at the same price point of $125?
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Question 10 of 10
10. Question
“It’s not what you charge, it’s how you present those charges that really counts.”
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